Hey there!

I’m Anna Moumtzidou.

I know… how you pronounce that, right? Sometimes things are easier than they seem so try this: /Moum-gee-dou/. You see? Easy!…or just call me Anna 🙂

I’m a Brand Strategist who helps small creative businesses and entrepreneurs to style their brand, understand their audience, tailor their messages, plan their content marketing and create strong social media strategies. Sometimes all you need is a helping hand to create your dream brand image which reflects exactly who you are or where you want to go, get what you want to say right and attract the right audience.

Originally hailing from Greece I made Britain home more than a decade ago. My biggest fear is running out of olive oil! Born and raised a city girl, I’ve moved countries and houses more times than I can count and I’ve finally settled in a small pretty town in Surrey, UK where I live with Russ, my partner fiancé and Bailey, our bouncy cockapoo.

I’m surrounded by the most gorgeous countryside, heaps of fresh air and enough silence to allow myself to slow down and think. Long country walks is my favourite thing, when I’m not glued on my mac working away on helping people with their brands.

Apart from all things design and marketing, I’m a creative neat freak and I love anything that has to do with home organising, minimalism, DIY and home interiors.

I drink coffee not tea and when I entered my 40’s I accepted the fact that comfy wear and trainers is my thing. If I could, I would live only in yoga pants, but for now my wardrobe owns a few different items.

My Story…

22 years ago I studied Arts and Design. My first job was as a graphic designer for a sports car magazine in Greece. I had a passion for design and over the years I continued to grow in my role. Eventually I became an Art Director and I worked for agencies based in Athens, London & Scotland, where I was directing design teams and creative studios. For more than 18 years I worked with clients that were multi-million corporates, on branding, internal communications, B2B, B2C and led design teams to deliver highly successful campaigns for government organisations, training modules, retail and publishing. I also worked for smaller clients. There is not much in the design spectrum that I haven’t done.

A couple of years back, I hit my rock bottom.

I had to take a step back to realise that while I was climbing the career ladder I had turned my life to something I wasn’t comfortable with. The last 7 years I was fully focused on corporate clients,  I was running from meeting to meeting like headless chicken, and the design work I was been involved with was almost a production line that was trying to hit unachievable deadlines.

I finally hit my ‘I can’t do this anymore’ breaking point when I needed more flexibility to visit my family in Greece during a heartbreaking time. As I tried to juggle the needs of my career and the needs of my family there was no time left to think about my needs, and my own mental and physical health began to suffer.

There was no other way for me but to take a break.

My Passion
I started this blog in 2016 as a getaway, somewhere where I could be creative but also as an experiment while we were slowly renovating our new 3 bedroom mid century home. I have had a passion for interiors since I was a young child. Always faffing with my room, changing it and decluttering from an early age. So I went back to school, got my Diploma in Interior Design and started helping others to transform their spaces into somewhere they can rest, retreat from the day stresses and strains and recharge.
After this small detour I realised that my true passion and where I felt ‘at home’ was working on branding and content strategy. You can read more about my decision to go back here.
This time around I didn’t want to work with the big corporates. I’ve done my fair share, now it was time to start helping small businesses and entrepreneurs to create and launch their dream brand.
I’m available for 121 branding and content strategy consultations and soon I will be launching my workshops. So stay tuned!

Why ‘This place I call home’

In 10 years I moved 12 times. This is a lot of moving around, especially for a home bird like me! When I first walked into our current home I instantly felt that this was the one and said to my partner ‘This is the place I will finally call home!’. Tired from all the moves and with an immense need to finally settle in one place we found our home. The house wasn’t perfect but I could see beyond it’s imperfections. So we threw ourselves to a renovation project and made it our own sanctuary.

You can see here our renovation journey with all the before and after shots.

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I blog weekly with lots of tips around simple interiors, mindful organising and self care. I send exclusively to my subscribers a monthly newsletter full of goodies. If you like the sound of this, please subscribe to my blog using the form below.

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